Case Study · Fashion & Apparel
All Nonean — a Shopify rebuild for real revenue.
+184% Revenue3.2× Conversion Rate1.6s LCP
The Problems
- Outdated theme with slow load times hurting mobile conversion.
- Weak product presentation and inconsistent branding across pages.
- High cart abandonment caused by a confusing multi-step checkout.
- Poor mobile UX — 78% of traffic was on phones with a broken experience.
The Improvements
- Custom branded Shopify theme rebuilt with a conversion-first layout.
- Optimized product pages with rich media, trust badges, and social proof.
- Streamlined single-page checkout with express payment options.
- Mobile-first redesign with sub-2s load times on 4G.
The Solutions Implemented
- Migrated to a fully custom Liquid theme engineered for speed.
- Implemented Klaviyo email flows for abandoned cart and welcome series.
- Added upsell / cross-sell modules to increase average order value.
- Deployed structured data and technical SEO fixes for organic growth.
The Results
- 184% revenue lift within the first 90 days post-launch.
- Conversion rate up 3.2× vs. the previous store.
- Mobile LCP dropped from 5.4s to 1.6s.
- Repeat customer rate up 62% thanks to email retention flows.
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